United Airlines

Despite creating half of the world’s art, women are wildly underrepresented when it comes to its public display.

So we asked United to give us a one-of-a-kind canvas for women’s art to be seen and looked up to. Literally.

We partnered with artist Shantell Martin to create custom murals that doubled as massive flyers to find female artists to design and paint actual United airplanes in their Newark + San Francisco hubs.

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The finished planes:

Credits

Agency: Laundry Service

Executive Creative Director: Danny Nunez

Creative Director: Michael Kremer

Art Director: John McLaughlin

Designer: Steph de Jongh

Copywriter: Patrick Wells